SBM 150: Learn To Love Buying an Audience with John Lawson
Today’s Guest In this episode you will learn about John’s experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Segment your audience and narrow down subject matter to bring in […]
SBM 148: Build an Audience Around a Purpose Not Around You
Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don’t go after a market that doesn’t have an existing FB […]
SBM 145: Systems, Growth and Why Hustling is Overrated
Today’s Guest In this episode we address the neverending dilemma of hustle and growth. Davis’s business helps coach people on how to get a certain high income job. This is the 145th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest win is not making more money but getting your time back. TOPICS DISCUSSED […]
SBM 144: How to Promote Your Online Course Organically
Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: If you bring the strategies and […]
SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin
[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”3.22″][et_pb_row admin_label=”row” _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”3.27.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”] Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of “Lost and Founder”. This is the 143rd session of Smart Brand […]
SBM 142: How To Serve The Most People in The Best Way with Estie Rand
Today’s Guest Estie Rand is an internationally acclaimed speaker, award-winning business consultant and marketing strategist who helps scale businesses. This is the 142nd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The work-work balance. If you can control your work… you have time to live. How to look at social media platforms: FB is like […]
SBM 140: Using Solutions from Your Service to Create an Online Course with Meryl Johnston
Today’s Guest In this episode we take you through a case study. Meryl used her productized bookkeeping service to figure out the content for her online course. We go over the beta & first launch and her experience marketing the course. Meryl Johnston is an expert in accounting and book keeping.. This is the 140th […]
SBM 139: Eliminating, Automating, Delegating & Scaling with Ben McAdam
Today’s Guest In this episode you will learn about how to use numbers to grow your business. Ben McAdam is a profits coach and a virtual CFO. This is the 139th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: 33 fulfillment 5-15 marketing 20 profit Pay & Overhead Rest TOPICS DISCUSSED Why numbers are important […]
SBM 136: Creating The Perfect Value Ladder with Joe Sanok
Today’s Guest In this episode you will learn about how Joe grew his business over the last 7 years. The challenges he overcame. The succeses he had and more…. Joe Sanok is an expert in helping grow private practices. This is the 136th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Create a resource page […]
SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall
Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down… it only goes up. An oz of prevention is worth a lb of cure but People will […]