SBM 117: What Will Always Win is Strategy with Dan Kuschell

Today’s Guest

In this episode you will learn about how we should all focus on strategy instead of tactics. Dan goes over a lot of the common truths that we’ve learned over the years and debunks them. It’s a very intense episode.

Dan Kuschell is an expert in helping companies gain more sales.

This is the 117th session of Smart Brand Marketing.


If you have a negative association with sales you will never be very successful at it.

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  • Growing exponentially
  • 80/20 of what you’re teaching and what makes the difference
  • Asking better questions
  • Debunking of old methods
  • Find a hungry market
  • How to create an irresistable offer
  • Zero correlation between being good and being paid
  • Trust and respect
  • Why I don’t like authenticity




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