Today’s Guest

In this episode you will learn about how to create a great offer, warm people up through a webinar and tweak conversions at the top of your funnel.

Stephen Pratley is an expert in webinars for online courses.

This is the 119th session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

Online courses are most likely bought by people that need higher and more immediate problems solved.

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TOPICS DISCUSSED

  • Webinars and budgets
  • Cost of paid ads
  • Creating irresistable offers
  • Working with schools vs course creators
  • Lead magnets
  • Structuring webinars
  • Evergreen vs live
  • Call to action

RESOURCES

STEPHEN IN ACTION

THANK YOU FOR LISTENING!

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Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!

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