SBM 078 : You Are Trying To Sell Too Much Too Early with Alex Khan
Today’s Guest Alex Khan is a German who made his career in the US through Periscope and is now the most followed social media coach in Germany. Say that fast 3 times. This is the 78th session of Smart Brand Marketing. This man’s story is worth listening to. It is very unusual but Alex is such […]
SBM 077 : The Plateau, Choosing Opportunities and Letting Go with John Lee Dumas
Today’s Guest John Lee Dumas is a founder and host of Entrepreneurs on Fire. This is the 77th session of Smart Brand Marketing. This was a tough interview. John is almost like a politician and gives very calculated answers and does these super short interviews just to promote himself. I respect the hustle but it makes […]
SBM 076 : Predictions, Flash Briefings and Conversational Marketing with Chris Brogan
Today’s Guest Chris Brogan is an author, journalist, marketing consultant and speaker. This is the 76th session of Smart Brand Marketing. I have looked through Chris’s books. He was right about a lot of things and seems to always be on the edge or at the beginning of new trends. He already tackled building trust, building […]
SBM 075 : How to Create a Sales Funnel on Pinterest with Alisa Meredith
Today’s Guest Alisa Meredith specializes in Pinterest Marketing. This is the 75th session of Smart Brand Marketing. I’ve never used Pinterest and wanted to know how it can be used successfuly. Alisa went over how to set it up properly, how to get organic reach and best ways to use the paid platform. All of this […]
SBM 074 : Inbound Marketing and Influencer Programs with Ian Cleary
Today’s Guest Ian Cleary is known for content marketing and has created a tool called ‘Outreach Plus’ that helps grow traffic. This is the 74th session of Smart Brand Marketing. We continue our focus on content marketing. This time around I wanted to find out more about inbound marketing and influencer programs. We also dug deeper […]
SBM 073 : How to Improve Customer Engagement with Shep Hyken
Today’s Guest Shep Hyken is a customer service coach and keynote speaker. He works with companies who want to build loyal relationships with their customers and employees. This is the 73rd session of Smart Brand Marketing. Shep whispers his secrets into the ears of CEOs of small, medium and large companies around the country. My goal […]
SBM 072 : To Blog or Not to Blog (This is My Final Answer) with Leslie Samuel
Today’s Guest Leslie Samuel quit his job to become a full time blogger and to spend time with his family. He also runs a podcast and leads a community of future bloggers. This is the 72nd session of Smart Brand Marketing. I have a love/hate relation with blogging. One one side a website does need good […]
SBM 071 : How to Use YouTube to Drive Paid & Free Traffic with Owen Video
Today’s Guest Owen Video is an online video consultant specializing in small business growth. This is the 71st session of Smart Brand Marketing. One of my favorite ways to drive traffic right now is through YouTube. They are much cheaper than Facebook ads and I find can be targeted just as well… if not better. Owen […]
SBM 070 : Newsjacking and Choosing The Right Marketing Channel with George B Thomas
Today’s Guest George B Thomas is a professional speaker, hubspot trainer, podcast host and video jedi. This is the 70th session of Smart Brand Marketing. The main focus for George is Hubspot. He earned 16 out of the 18 possible certifications. Does a lot of coaching in that area and believes it is the best tool […]
SBM 069 : Half a Million Unique Views From Content Marketing with Louise Hendon
Today’s Guest Louise Hendon is the CEO of Nourishing Brands. This is the 69th session of Smart Brand Marketing. I caught up with Louise last month at the Traffic & Conversions Summit. We spoke about our current business wins and challenges (regular topic for all marketers). This lady kills it when it comes to content creation. […]