ADVANCED MARKETING TRAINING FOR TOP PERFORMERS

Stop Educating > Start Selling

Stop Educating > Start Selling

In this article we go back to the basics. I've spoken to enough entrepreneurs-almost-killing-it in the last quarter where I now feel this is a necessary lesson. A sales funnel is a sales conversation taken online. It is where you sell. Not where you show your teaching...

SBM 150: Learn To Love Buying an Audience with John Lawson

SBM 150: Learn To Love Buying an Audience with John Lawson

Today’s Guest In this episode you will learn about John's experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SBM 147: How Fiverr Made a Pivot Into eLearning with Lior Albeck

SBM 147: How Fiverr Made a Pivot Into eLearning with Lior Albeck

Today’s Guest Lior Albeck is a business strategist at Fiverr. This is the 147th session of Smart Brand Marketing. TOPICS DISCUSSED Why did Fiverr pivot into courses? Which skills to teach? How do you introduce elearning without messing up the core business? What has...

SBM 145: Systems, Growth and Why Hustling is Overrated

SBM 145: Systems, Growth and Why Hustling is Overrated

Today’s Guest In this episode we address the neverending dilemma of hustle and growth. Davis's business helps coach people on how to get a certain high income job. This is the 145th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest win is not making...

SBM 144: How to Promote Your Online Course Organically

SBM 144: How to Promote Your Online Course Organically

Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY...

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of "Lost and Founder". This is the 143rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Investors are very against service...

SBM 141: What Would I Tell A Younger Me with John Lawson

SBM 141: What Would I Tell A Younger Me with John Lawson

Today’s Guest In this episode we address the things we would tell our younger selves...if we actually would listen back then. This is the 141st session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Your audience is your business. TOPICS DISCUSSED Dealing with coaches...

Stop Educating > Start Selling

Stop Educating > Start Selling

In this article we go back to the basics. I've spoken to enough entrepreneurs-almost-killing-it in the last quarter where I now feel this is a necessary lesson. A sales funnel is a sales conversation taken online. It is where you sell. Not where you show your teaching...

SBM 150: Learn To Love Buying an Audience with John Lawson

SBM 150: Learn To Love Buying an Audience with John Lawson

Today’s Guest In this episode you will learn about John's experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SBM 147: How Fiverr Made a Pivot Into eLearning with Lior Albeck

SBM 147: How Fiverr Made a Pivot Into eLearning with Lior Albeck

Today’s Guest Lior Albeck is a business strategist at Fiverr. This is the 147th session of Smart Brand Marketing. TOPICS DISCUSSED Why did Fiverr pivot into courses? Which skills to teach? How do you introduce elearning without messing up the core business? What has...

SBM 145: Systems, Growth and Why Hustling is Overrated

SBM 145: Systems, Growth and Why Hustling is Overrated

Today’s Guest In this episode we address the neverending dilemma of hustle and growth. Davis's business helps coach people on how to get a certain high income job. This is the 145th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest win is not making...

SBM 144: How to Promote Your Online Course Organically

SBM 144: How to Promote Your Online Course Organically

Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY...

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of "Lost and Founder". This is the 143rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Investors are very against service...

SBM 141: What Would I Tell A Younger Me with John Lawson

SBM 141: What Would I Tell A Younger Me with John Lawson

Today’s Guest In this episode we address the things we would tell our younger selves...if we actually would listen back then. This is the 141st session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Your audience is your business. TOPICS DISCUSSED Dealing with coaches...

Stop Educating > Start Selling

Stop Educating > Start Selling

In this article we go back to the basics. I've spoken to enough entrepreneurs-almost-killing-it in the last quarter where I now feel this is a necessary lesson. A sales funnel is a sales conversation taken online. It is where you sell. Not where you show your teaching...

SBM 150: Learn To Love Buying an Audience with John Lawson

SBM 150: Learn To Love Buying an Audience with John Lawson

Today’s Guest In this episode you will learn about John's experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SBM 147: How Fiverr Made a Pivot Into eLearning with Lior Albeck

SBM 147: How Fiverr Made a Pivot Into eLearning with Lior Albeck

Today’s Guest Lior Albeck is a business strategist at Fiverr. This is the 147th session of Smart Brand Marketing. TOPICS DISCUSSED Why did Fiverr pivot into courses? Which skills to teach? How do you introduce elearning without messing up the core business? What has...

SBM 145: Systems, Growth and Why Hustling is Overrated

SBM 145: Systems, Growth and Why Hustling is Overrated

Today’s Guest In this episode we address the neverending dilemma of hustle and growth. Davis's business helps coach people on how to get a certain high income job. This is the 145th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest win is not making...

SBM 144: How to Promote Your Online Course Organically

SBM 144: How to Promote Your Online Course Organically

Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY...

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of "Lost and Founder". This is the 143rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Investors are very against service...

SBM 141: What Would I Tell A Younger Me with John Lawson

SBM 141: What Would I Tell A Younger Me with John Lawson

Today’s Guest In this episode we address the things we would tell our younger selves...if we actually would listen back then. This is the 141st session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Your audience is your business. TOPICS DISCUSSED Dealing with coaches...

Stop Educating > Start Selling

Stop Educating > Start Selling

In this article we go back to the basics. I've spoken to enough entrepreneurs-almost-killing-it in the last quarter where I now feel this is a necessary lesson. A sales funnel is a sales conversation taken online. It is where you sell. Not where you show your teaching...

SBM 150: Learn To Love Buying an Audience with John Lawson

SBM 150: Learn To Love Buying an Audience with John Lawson

Today’s Guest In this episode you will learn about John's experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SBM 145: Systems, Growth and Why Hustling is Overrated

SBM 145: Systems, Growth and Why Hustling is Overrated

Today’s Guest In this episode we address the neverending dilemma of hustle and growth. Davis's business helps coach people on how to get a certain high income job. This is the 145th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest win is not making...

SBM 144: How to Promote Your Online Course Organically

SBM 144: How to Promote Your Online Course Organically

Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY...

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of "Lost and Founder". This is the 143rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Investors are very against service...

SBM 136: Creating The Perfect Value Ladder with Joe Sanok

SBM 136: Creating The Perfect Value Ladder with Joe Sanok

Today’s Guest In this episode you will learn about how Joe grew his business over the last 7 years. The challenges he overcame. The succeses he had and more.... Joe Sanok is an expert in helping grow private practices. This is the 136th session of Smart Brand...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 133: Advertising on Linkedin with AJ Wilcox

SBM 133: Advertising on Linkedin with AJ Wilcox

Today’s Guest In this episode you will learn about the ins and outs of LinkedIn advertising. AJ Wilcox is an expert in LinkedIn advertising. This is the 133rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The targeting is similar to FB but you can also upload...

Stop Educating > Start Selling

Stop Educating > Start Selling

In this article we go back to the basics. I've spoken to enough entrepreneurs-almost-killing-it in the last quarter where I now feel this is a necessary lesson. A sales funnel is a sales conversation taken online. It is where you sell. Not where you show your teaching...

SBM 150: Learn To Love Buying an Audience with John Lawson

SBM 150: Learn To Love Buying an Audience with John Lawson

Today’s Guest In this episode you will learn about John's experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SBM 145: Systems, Growth and Why Hustling is Overrated

SBM 145: Systems, Growth and Why Hustling is Overrated

Today’s Guest In this episode we address the neverending dilemma of hustle and growth. Davis's business helps coach people on how to get a certain high income job. This is the 145th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest win is not making...

SBM 144: How to Promote Your Online Course Organically

SBM 144: How to Promote Your Online Course Organically

Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY...

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of "Lost and Founder". This is the 143rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Investors are very against service...

SBM 136: Creating The Perfect Value Ladder with Joe Sanok

SBM 136: Creating The Perfect Value Ladder with Joe Sanok

Today’s Guest In this episode you will learn about how Joe grew his business over the last 7 years. The challenges he overcame. The succeses he had and more.... Joe Sanok is an expert in helping grow private practices. This is the 136th session of Smart Brand...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 133: Advertising on Linkedin with AJ Wilcox

SBM 133: Advertising on Linkedin with AJ Wilcox

Today’s Guest In this episode you will learn about the ins and outs of LinkedIn advertising. AJ Wilcox is an expert in LinkedIn advertising. This is the 133rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The targeting is similar to FB but you can also upload...

Stop Educating > Start Selling

Stop Educating > Start Selling

In this article we go back to the basics. I've spoken to enough entrepreneurs-almost-killing-it in the last quarter where I now feel this is a necessary lesson. A sales funnel is a sales conversation taken online. It is where you sell. Not where you show your teaching...

SBM 150: Learn To Love Buying an Audience with John Lawson

SBM 150: Learn To Love Buying an Audience with John Lawson

Today’s Guest In this episode you will learn about John's experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SBM 145: Systems, Growth and Why Hustling is Overrated

SBM 145: Systems, Growth and Why Hustling is Overrated

Today’s Guest In this episode we address the neverending dilemma of hustle and growth. Davis's business helps coach people on how to get a certain high income job. This is the 145th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest win is not making...

SBM 144: How to Promote Your Online Course Organically

SBM 144: How to Promote Your Online Course Organically

Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY...

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of "Lost and Founder". This is the 143rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Investors are very against service...

SBM 136: Creating The Perfect Value Ladder with Joe Sanok

SBM 136: Creating The Perfect Value Ladder with Joe Sanok

Today’s Guest In this episode you will learn about how Joe grew his business over the last 7 years. The challenges he overcame. The succeses he had and more.... Joe Sanok is an expert in helping grow private practices. This is the 136th session of Smart Brand...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 133: Advertising on Linkedin with AJ Wilcox

SBM 133: Advertising on Linkedin with AJ Wilcox

Today’s Guest In this episode you will learn about the ins and outs of LinkedIn advertising. AJ Wilcox is an expert in LinkedIn advertising. This is the 133rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The targeting is similar to FB but you can also upload...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 127: A Decade of Outsourcing to the Philippines with John Jonas

SBM 127: A Decade of Outsourcing to the Philippines with John Jonas

Today’s Guest In this episode you will learn about what it's like working with an outsourced team. John Jonas is an expert in outsourcing. This is the 127th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: I've always wondered how important it is for me to go to...

SBM 117: What Will Always Win is Strategy with Dan Kuschell

SBM 117: What Will Always Win is Strategy with Dan Kuschell

Today’s Guest In this episode you will learn about how we should all focus on strategy instead of tactics. Dan goes over a lot of the common truths that we've learned over the years and debunks them. It's a very intense episode. Dan Kuschell is an expert in helping...

SBM 097: How Humour Can Help You Sell with David Nihill

SBM 097: How Humour Can Help You Sell with David Nihill

Today’s Guest In this episode you will learn about the role humour plays in business . David Nihill is an expert in creating engaging content and becoming a better public speaker using techniques from the world of standup comedy. This is the 97th session of Smart...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 127: A Decade of Outsourcing to the Philippines with John Jonas

SBM 127: A Decade of Outsourcing to the Philippines with John Jonas

Today’s Guest In this episode you will learn about what it's like working with an outsourced team. John Jonas is an expert in outsourcing. This is the 127th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: I've always wondered how important it is for me to go to...

SBM 117: What Will Always Win is Strategy with Dan Kuschell

SBM 117: What Will Always Win is Strategy with Dan Kuschell

Today’s Guest In this episode you will learn about how we should all focus on strategy instead of tactics. Dan goes over a lot of the common truths that we've learned over the years and debunks them. It's a very intense episode. Dan Kuschell is an expert in helping...

SBM 097: How Humour Can Help You Sell with David Nihill

SBM 097: How Humour Can Help You Sell with David Nihill

Today’s Guest In this episode you will learn about the role humour plays in business . David Nihill is an expert in creating engaging content and becoming a better public speaker using techniques from the world of standup comedy. This is the 97th session of Smart...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 127: A Decade of Outsourcing to the Philippines with John Jonas

SBM 127: A Decade of Outsourcing to the Philippines with John Jonas

Today’s Guest In this episode you will learn about what it's like working with an outsourced team. John Jonas is an expert in outsourcing. This is the 127th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: I've always wondered how important it is for me to go to...

SBM 117: What Will Always Win is Strategy with Dan Kuschell

SBM 117: What Will Always Win is Strategy with Dan Kuschell

Today’s Guest In this episode you will learn about how we should all focus on strategy instead of tactics. Dan goes over a lot of the common truths that we've learned over the years and debunks them. It's a very intense episode. Dan Kuschell is an expert in helping...

SBM 097: How Humour Can Help You Sell with David Nihill

SBM 097: How Humour Can Help You Sell with David Nihill

Today’s Guest In this episode you will learn about the role humour plays in business . David Nihill is an expert in creating engaging content and becoming a better public speaker using techniques from the world of standup comedy. This is the 97th session of Smart...

SBM 150: Learn To Love Buying an Audience with John Lawson

SBM 150: Learn To Love Buying an Audience with John Lawson

Today’s Guest In this episode you will learn about John's experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 127: A Decade of Outsourcing to the Philippines with John Jonas

SBM 127: A Decade of Outsourcing to the Philippines with John Jonas

Today’s Guest In this episode you will learn about what it's like working with an outsourced team. John Jonas is an expert in outsourcing. This is the 127th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: I've always wondered how important it is for me to go to...

SBM 055 : Should You Sell Your FBA Business with Coran Woodmass

SBM 055 : Should You Sell Your FBA Business with Coran Woodmass

Today’s Guest I caught up with Coran and realized that his new business is blowing up. Coran Woodmass  joins the 55th session of Smart Brand Marketing. This is a very interesting story. He went from selling his own business to working for a different broker and then...

SBM 053 : The Different Marketplaces of Amazon with Stephen Somers

SBM 053 : The Different Marketplaces of Amazon with Stephen Somers

Today’s Guest A couple of Amazon sellers told me to interview this guy so I did. Stephen Somers  joins the 53rd session of Smart Brand Marketing. He runs a group training people on how to sell on Amazon. The thing that separates him from the pack is that he focuses on...

SBM 150: Learn To Love Buying an Audience with John Lawson

SBM 150: Learn To Love Buying an Audience with John Lawson

Today’s Guest In this episode you will learn about John's experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 127: A Decade of Outsourcing to the Philippines with John Jonas

SBM 127: A Decade of Outsourcing to the Philippines with John Jonas

Today’s Guest In this episode you will learn about what it's like working with an outsourced team. John Jonas is an expert in outsourcing. This is the 127th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: I've always wondered how important it is for me to go to...

SBM 055 : Should You Sell Your FBA Business with Coran Woodmass

SBM 055 : Should You Sell Your FBA Business with Coran Woodmass

Today’s Guest I caught up with Coran and realized that his new business is blowing up. Coran Woodmass  joins the 55th session of Smart Brand Marketing. This is a very interesting story. He went from selling his own business to working for a different broker and then...

SBM 053 : The Different Marketplaces of Amazon with Stephen Somers

SBM 053 : The Different Marketplaces of Amazon with Stephen Somers

Today’s Guest A couple of Amazon sellers told me to interview this guy so I did. Stephen Somers  joins the 53rd session of Smart Brand Marketing. He runs a group training people on how to sell on Amazon. The thing that separates him from the pack is that he focuses on...

5 Types of Online Courses That Dazzle Your Learners

5 Types of Online Courses That Dazzle Your Learners

These online course formats will engage, inspire, and offer your students real value.©Melpomenem via Canva.comThe online learning market has been growing, with force, over the past decade—and it’s not going to slow down any time soon. In fact, the online learning...

How to find the Thank You URL after the purchase in Teachable

How to find the Thank You URL after the purchase in Teachable

First login to the Admin section.  Step 1: Locate your courseStep 2: Click on PagesStep 3: Click the primary buttonExample of what it will look like: https://domain.teachable.com/p/manufacturing-purchased  This is what you will use in order to track your purchases....

Stop Educating > Start Selling

Stop Educating > Start Selling

In this article we go back to the basics. I've spoken to enough entrepreneurs-almost-killing-it in the last quarter where I now feel this is a necessary lesson. A sales funnel is a sales conversation taken online. It is where you sell. Not where you show your teaching...

SBM 150: Learn To Love Buying an Audience with John Lawson

SBM 150: Learn To Love Buying an Audience with John Lawson

Today’s Guest In this episode you will learn about John's experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST...

2021 Will Be The Year of Persuasion

2021 Will Be The Year of Persuasion

It is hard to hype things up without an audience. Since the lockdowns happened I noticed myself to lose interest in watching live sports, concerts, award shows or stand up. Most businesses struggled with their messaging. Too much of "how can I help you during these...

Thoughts on Webinars

Thoughts on Webinars

I’m noticing a trend of “let me teach you these three secrets” type material. That’s ok but I find many webinars to completely miss the ball and that is why they don’t work well. Think of the webinar as a first chapter of a book (that helps you with X). Usually the...

What a Typical Year of Course Sales Looks Like

What a Typical Year of Course Sales Looks Like

This is what a typical year of course sales looks like.  I’ve compiled the data based on the following: My clients and other creators Marketplaces and self-hosted courses Evergreen niches  Seasonal niches To come up with a solid average.What to do with this data? Use...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SEO For Online Courses (Quick Practical Guide For 2020)

SEO For Online Courses (Quick Practical Guide For 2020)

Have Something to Rank & Money Loves Speed Control is everything. Own your content. This way if a platform goes out of business or stops working (as they often do) you are still able to make money. Replacing a check out process and course hosting is easy. Losing...

How to Get Lucky

How to Get Lucky

One of my friends just messaged me saying he only took two weeks off in the past two years. I want to keep the momentum going Agreed. Never mess with momentum… nor luck. Most of us don’t like giving luck much attention. Reminds me of the saying… “if you only work hard...

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of "Lost and Founder". This is the 143rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Investors are very against service...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 096: The Disruptive Role of AI in Marketing with Chad Pollitt

SBM 096: The Disruptive Role of AI in Marketing with Chad Pollitt

Today’s Guest In this episode you will learn about how artificial intelligence is disrupting marketing. Chad Pollitt is an expert in Marketing Analytics & Artificial Intelligence. This is the 96th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: As AI...

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of "Lost and Founder". This is the 143rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Investors are very against service...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 096: The Disruptive Role of AI in Marketing with Chad Pollitt

SBM 096: The Disruptive Role of AI in Marketing with Chad Pollitt

Today’s Guest In this episode you will learn about how artificial intelligence is disrupting marketing. Chad Pollitt is an expert in Marketing Analytics & Artificial Intelligence. This is the 96th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: As AI...

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of "Lost and Founder". This is the 143rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Investors are very against service...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 096: The Disruptive Role of AI in Marketing with Chad Pollitt

SBM 096: The Disruptive Role of AI in Marketing with Chad Pollitt

Today’s Guest In this episode you will learn about how artificial intelligence is disrupting marketing. Chad Pollitt is an expert in Marketing Analytics & Artificial Intelligence. This is the 96th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: As AI...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 150: Learn To Love Buying an Audience with John Lawson

SBM 150: Learn To Love Buying an Audience with John Lawson

Today’s Guest In this episode you will learn about John's experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 133: Advertising on Linkedin with AJ Wilcox

SBM 133: Advertising on Linkedin with AJ Wilcox

Today’s Guest In this episode you will learn about the ins and outs of LinkedIn advertising. AJ Wilcox is an expert in LinkedIn advertising. This is the 133rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The targeting is similar to FB but you can also upload...

SBM 096: The Disruptive Role of AI in Marketing with Chad Pollitt

SBM 096: The Disruptive Role of AI in Marketing with Chad Pollitt

Today’s Guest In this episode you will learn about how artificial intelligence is disrupting marketing. Chad Pollitt is an expert in Marketing Analytics & Artificial Intelligence. This is the 96th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: As AI...

SBM 084: How to Profit From Facebook Ads with Zach Spuckler

SBM 084: How to Profit From Facebook Ads with Zach Spuckler

Today’s Guest In this episode you will learn about how Zach and I use Facebook Ads to help our clients profit. This is the 84th session of Smart Brand Marketing. Zach Spuckler is the founder of Heart, Soul & Hustle. He has an agency that specializes in Facebook...

SBM 150: Learn To Love Buying an Audience with John Lawson

SBM 150: Learn To Love Buying an Audience with John Lawson

Today’s Guest In this episode you will learn about John's experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 133: Advertising on Linkedin with AJ Wilcox

SBM 133: Advertising on Linkedin with AJ Wilcox

Today’s Guest In this episode you will learn about the ins and outs of LinkedIn advertising. AJ Wilcox is an expert in LinkedIn advertising. This is the 133rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The targeting is similar to FB but you can also upload...

SBM 096: The Disruptive Role of AI in Marketing with Chad Pollitt

SBM 096: The Disruptive Role of AI in Marketing with Chad Pollitt

Today’s Guest In this episode you will learn about how artificial intelligence is disrupting marketing. Chad Pollitt is an expert in Marketing Analytics & Artificial Intelligence. This is the 96th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: As AI...

SBM 084: How to Profit From Facebook Ads with Zach Spuckler

SBM 084: How to Profit From Facebook Ads with Zach Spuckler

Today’s Guest In this episode you will learn about how Zach and I use Facebook Ads to help our clients profit. This is the 84th session of Smart Brand Marketing. Zach Spuckler is the founder of Heart, Soul & Hustle. He has an agency that specializes in Facebook...

SBM 150: Learn To Love Buying an Audience with John Lawson

SBM 150: Learn To Love Buying an Audience with John Lawson

Today’s Guest In this episode you will learn about John's experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 133: Advertising on Linkedin with AJ Wilcox

SBM 133: Advertising on Linkedin with AJ Wilcox

Today’s Guest In this episode you will learn about the ins and outs of LinkedIn advertising. AJ Wilcox is an expert in LinkedIn advertising. This is the 133rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The targeting is similar to FB but you can also upload...

SBM 096: The Disruptive Role of AI in Marketing with Chad Pollitt

SBM 096: The Disruptive Role of AI in Marketing with Chad Pollitt

Today’s Guest In this episode you will learn about how artificial intelligence is disrupting marketing. Chad Pollitt is an expert in Marketing Analytics & Artificial Intelligence. This is the 96th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: As AI...

SBM 084: How to Profit From Facebook Ads with Zach Spuckler

SBM 084: How to Profit From Facebook Ads with Zach Spuckler

Today’s Guest In this episode you will learn about how Zach and I use Facebook Ads to help our clients profit. This is the 84th session of Smart Brand Marketing. Zach Spuckler is the founder of Heart, Soul & Hustle. He has an agency that specializes in Facebook...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SBM 147: How Fiverr Made a Pivot Into eLearning with Lior Albeck

SBM 147: How Fiverr Made a Pivot Into eLearning with Lior Albeck

Today’s Guest Lior Albeck is a business strategist at Fiverr. This is the 147th session of Smart Brand Marketing. TOPICS DISCUSSED Why did Fiverr pivot into courses? Which skills to teach? How do you introduce elearning without messing up the core business? What has...

SBM 145: Systems, Growth and Why Hustling is Overrated

SBM 145: Systems, Growth and Why Hustling is Overrated

Today’s Guest In this episode we address the neverending dilemma of hustle and growth. Davis's business helps coach people on how to get a certain high income job. This is the 145th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest win is not making...

SBM 144: How to Promote Your Online Course Organically

SBM 144: How to Promote Your Online Course Organically

Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY...

SBM 137: The Pressures of Being a Soloprenuer with John Lawson

SBM 137: The Pressures of Being a Soloprenuer with John Lawson

Today’s Guest In this episode you will learn about the fun ride we call owning a business. John Lawson is an expert in public speaking and ecommerce This is the 137th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Have people join a FB Group. Easiest way to...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 132: How to Build an Engaged Community with Rob Balasabas

SBM 132: How to Build an Engaged Community with Rob Balasabas

Today’s Guest In this episode you will learn about the best way to build a community. Rob Balasabas is an expert in social media and community manager expert. This is the 132nd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: It's like anything else. You have to...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SBM 147: How Fiverr Made a Pivot Into eLearning with Lior Albeck

SBM 147: How Fiverr Made a Pivot Into eLearning with Lior Albeck

Today’s Guest Lior Albeck is a business strategist at Fiverr. This is the 147th session of Smart Brand Marketing. TOPICS DISCUSSED Why did Fiverr pivot into courses? Which skills to teach? How do you introduce elearning without messing up the core business? What has...

SBM 145: Systems, Growth and Why Hustling is Overrated

SBM 145: Systems, Growth and Why Hustling is Overrated

Today’s Guest In this episode we address the neverending dilemma of hustle and growth. Davis's business helps coach people on how to get a certain high income job. This is the 145th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest win is not making...

SBM 144: How to Promote Your Online Course Organically

SBM 144: How to Promote Your Online Course Organically

Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY...

SBM 137: The Pressures of Being a Soloprenuer with John Lawson

SBM 137: The Pressures of Being a Soloprenuer with John Lawson

Today’s Guest In this episode you will learn about the fun ride we call owning a business. John Lawson is an expert in public speaking and ecommerce This is the 137th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Have people join a FB Group. Easiest way to...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 132: How to Build an Engaged Community with Rob Balasabas

SBM 132: How to Build an Engaged Community with Rob Balasabas

Today’s Guest In this episode you will learn about the best way to build a community. Rob Balasabas is an expert in social media and community manager expert. This is the 132nd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: It's like anything else. You have to...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SBM 147: How Fiverr Made a Pivot Into eLearning with Lior Albeck

SBM 147: How Fiverr Made a Pivot Into eLearning with Lior Albeck

Today’s Guest Lior Albeck is a business strategist at Fiverr. This is the 147th session of Smart Brand Marketing. TOPICS DISCUSSED Why did Fiverr pivot into courses? Which skills to teach? How do you introduce elearning without messing up the core business? What has...

SBM 145: Systems, Growth and Why Hustling is Overrated

SBM 145: Systems, Growth and Why Hustling is Overrated

Today’s Guest In this episode we address the neverending dilemma of hustle and growth. Davis's business helps coach people on how to get a certain high income job. This is the 145th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest win is not making...

SBM 144: How to Promote Your Online Course Organically

SBM 144: How to Promote Your Online Course Organically

Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY...

SBM 137: The Pressures of Being a Soloprenuer with John Lawson

SBM 137: The Pressures of Being a Soloprenuer with John Lawson

Today’s Guest In this episode you will learn about the fun ride we call owning a business. John Lawson is an expert in public speaking and ecommerce This is the 137th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Have people join a FB Group. Easiest way to...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 132: How to Build an Engaged Community with Rob Balasabas

SBM 132: How to Build an Engaged Community with Rob Balasabas

Today’s Guest In this episode you will learn about the best way to build a community. Rob Balasabas is an expert in social media and community manager expert. This is the 132nd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: It's like anything else. You have to...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SBM 144: How to Promote Your Online Course Organically

SBM 144: How to Promote Your Online Course Organically

Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY...

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of "Lost and Founder". This is the 143rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Investors are very against service...

SBM 141: What Would I Tell A Younger Me with John Lawson

SBM 141: What Would I Tell A Younger Me with John Lawson

Today’s Guest In this episode we address the things we would tell our younger selves...if we actually would listen back then. This is the 141st session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Your audience is your business. TOPICS DISCUSSED Dealing with coaches...

SBM 138: Delegating High End Tasks with Mads Singers

SBM 138: Delegating High End Tasks with Mads Singers

Today’s Guest In this episode you will learn about delegating high skill tasks. Mads Singers is an expert in hiring and delegating. This is the 138th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest ROI for companies is investing in your management...

SBM 137: The Pressures of Being a Soloprenuer with John Lawson

SBM 137: The Pressures of Being a Soloprenuer with John Lawson

Today’s Guest In this episode you will learn about the fun ride we call owning a business. John Lawson is an expert in public speaking and ecommerce This is the 137th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Have people join a FB Group. Easiest way to...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 131: How to Step Away From Your Business with Yvonne Heimann

SBM 131: How to Step Away From Your Business with Yvonne Heimann

Today’s Guest In this episode you will learn about how to make sure that your outsourced team is a success. Yvonne Heimann is an expert in business efficiency. This is the 131st session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Have your apprentice record as much...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SBM 144: How to Promote Your Online Course Organically

SBM 144: How to Promote Your Online Course Organically

Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY...

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of "Lost and Founder". This is the 143rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Investors are very against service...

SBM 141: What Would I Tell A Younger Me with John Lawson

SBM 141: What Would I Tell A Younger Me with John Lawson

Today’s Guest In this episode we address the things we would tell our younger selves...if we actually would listen back then. This is the 141st session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Your audience is your business. TOPICS DISCUSSED Dealing with coaches...

SBM 138: Delegating High End Tasks with Mads Singers

SBM 138: Delegating High End Tasks with Mads Singers

Today’s Guest In this episode you will learn about delegating high skill tasks. Mads Singers is an expert in hiring and delegating. This is the 138th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest ROI for companies is investing in your management...

SBM 137: The Pressures of Being a Soloprenuer with John Lawson

SBM 137: The Pressures of Being a Soloprenuer with John Lawson

Today’s Guest In this episode you will learn about the fun ride we call owning a business. John Lawson is an expert in public speaking and ecommerce This is the 137th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Have people join a FB Group. Easiest way to...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 131: How to Step Away From Your Business with Yvonne Heimann

SBM 131: How to Step Away From Your Business with Yvonne Heimann

Today’s Guest In this episode you will learn about how to make sure that your outsourced team is a success. Yvonne Heimann is an expert in business efficiency. This is the 131st session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Have your apprentice record as much...

SBM 148: Build an Audience Around a Purpose Not Around You

SBM 148: Build an Audience Around a Purpose Not Around You

Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don't go after a market that doesn't...

SBM 144: How to Promote Your Online Course Organically

SBM 144: How to Promote Your Online Course Organically

Today’s Guest In this episode you will learn about how Teri has been able to successfully promote her online course with spending a cent on paid ads. Teri Ijemoa is an expert in stock trading and investing. This is the 144th session of Smart Brand Marketing. MY...

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

SBM 143: How to Escape the Services Hamster Wheel with Rand Fishkin

Today’s Guest In this episode you will learn about whether to sell services or products. Rand Fishkin is an the founder of Moz and author of "Lost and Founder". This is the 143rd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Investors are very against service...

SBM 141: What Would I Tell A Younger Me with John Lawson

SBM 141: What Would I Tell A Younger Me with John Lawson

Today’s Guest In this episode we address the things we would tell our younger selves...if we actually would listen back then. This is the 141st session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Your audience is your business. TOPICS DISCUSSED Dealing with coaches...

SBM 138: Delegating High End Tasks with Mads Singers

SBM 138: Delegating High End Tasks with Mads Singers

Today’s Guest In this episode you will learn about delegating high skill tasks. Mads Singers is an expert in hiring and delegating. This is the 138th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The biggest ROI for companies is investing in your management...

SBM 137: The Pressures of Being a Soloprenuer with John Lawson

SBM 137: The Pressures of Being a Soloprenuer with John Lawson

Today’s Guest In this episode you will learn about the fun ride we call owning a business. John Lawson is an expert in public speaking and ecommerce This is the 137th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Have people join a FB Group. Easiest way to...

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

SBM 134: The 80/20 of Marketing Online Courses with Perry Marshall

Today’s Guest In this episode you will learn about course marketing. Perry Marshall is an expert in marketing. This is the 134th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The number of unsolved problems never goes down... it only goes up. An oz of...

SBM 131: How to Step Away From Your Business with Yvonne Heimann

SBM 131: How to Step Away From Your Business with Yvonne Heimann

Today’s Guest In this episode you will learn about how to make sure that your outsourced team is a success. Yvonne Heimann is an expert in business efficiency. This is the 131st session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Have your apprentice record as much...

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